Harry Hynekamp

VP, Guest Experiences
AMB Sports + Entertainment
Harry Hynekamp

Joining AMBSE in 2018, his team is responsible for delivering the best guest experiences for all customers, guests and fans of the Atlanta Falcons, Atlanta United FC, and all other world class sports and entertainment events at Mercedes-Benz Stadium.

The NFL’s 2022-23 Voice Of The Fan Survey results reflect that the Atlanta Falcons are the franchise with the best Gameday Staff and Overall Gameday Satisfaction in the NFL.

Prior to joining AMBSE, Harry enjoyed an 18-year career with Mercedes-Benz USA. Throughout his career, he held a variety of roles in finance, project management, training, CASE (Connected, Autonomous, Sharing & Services, Electric) and customer experience. As the first ever GM of Customer Experience, he successfully led and sharpened the

Organization’s focus on delivering the best customer experience.  In 2017 Mercedes-Benz was again ranked as the #1 luxury brand in JD Powers Sales Satisfaction Index study. Hynekamp’s contributions are chronicled in author Joseph Michelli’s best-selling book “Driven to Delight”. 

Harry is an IIFX Distinguished Fellow.

IIFX Track



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